the brand -idealistYour brand Story is not your personal story.Storytelling has always been part of design but the concept was solidified and defined in 2015 when companies started to realize the power…·2 min read·Apr 12, 2021----
the brand -idealistThe founder’s inner dialogue: STOP USING CANVA!Why Canva won’t scale your startup or serious entrepreneurial venture·3 min read·Jan 26, 2021----
the brand -idealistThe founder’s inner dialogue : Should I invest in branding?Why investing in branding is a necessary but passive asset that will give you the advantage in the long run.2 min read·Jan 19, 2021----
the brand -idealistTHE BRANDING GAME: 2020 REWINDThree amazing things that happened in 2020 that changed our buying perception.2 min read·Jan 11, 2021----